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Marketing Pathway

Marketing Pathway

The Marketing Pathway provides students with the skills to excel in the dynamic world of business, branding, and promotion. Through hands-on experiences, students explore creative strategies for reaching target audiences, developing marketing campaigns, and leveraging digital tools to connect with consumers. This pathway is ideal for students interested in careers such as marketing manager, advertising specialist, social media strategist, brand consultant, or market researcher.

Courses Available in Pathway

* required course
** Business Communications is a course in Social Studies

Introductory (Level 1)

  • Business Essentials

Technical (Level 2)

  • Business Communications*
  • Principles of Marketing
  • Digital Marketing

Application (Level 3)

  • Marketing Applications